[Remote] eCommerce & Customer Marketing Senior Analyst

Note: The job is a remote job and is open to candidates in USA. Kraft Heinz is a leading food and beverage company, and they are seeking an eCommerce & Customer Marketing Senior Analyst to support performance tracking and campaign optimization. The role involves analyzing eCommerce business performance, synthesizing data into actionable insights, and collaborating with internal teams and external partners to drive growth.

Responsibilities

• Lead analysis of eCommerce business performance, shopper marketing campaigns, customer marketing initiatives, and investment effectiveness to identify optimization opportunities and growth-driving recommendations
• Build, maintain, and enhance recurring scorecards to track progress against eCommerce KPIs, campaign performance, investment analytics, and Perfect Screen execution for Target and ADUSA
• Synthesize customer, consumer, and internal data into effective selling stories with clear “so what / now what” recommendations for internal and external stakeholders
• Own campaign and program documentation, including planned tactics, budgets, in-market assets, performance results, and key learnings; coordinate routines to share learnings and drive action
• Partner with internal cross-functional teams, agencies, vendors, retailers, and Retail Media Networks to support execution, performance management, and continuous improvement
• Support the development of holistic digital strategy by identifying performance trends, surfacing insights, and contributing thought leadership that shapes customer and business recommendations
• Manage and troubleshoot invoicing and bill-payment workflows across centralized bill pay teams, vendors, retailers, agencies, and Retail Media Networks; drive accountability for timely and accurate payments
• Adapt national brand creative and marketing plans to customer-specific needs in partnership with internal teams and agency partners
• Support Senior Managers with business planning and day-to-day execution, including budget tracking, customer-facing slides, media and brand meeting preparation, and other business support as needed

Skills

• Experience in CPG, retail, eCommerce, syndicated data (Nielsen & IRI), customer marketing, and/or retail media is a plus, with experience calling on Target and ADUSA strongly preferred
• Strong analytical foundation with experience using Excel/Sheets and other reporting or dashboard tools to develop clear business insights and recommendations
• Proven ability to work autonomously, manage multiple priorities, and deliver high-quality work across internal and external stakeholders
• Clear verbal, written, visual, and presentation communication; able to turn complex data into a simple narrative
• Demonstrated ability to lead recurring business processes, reporting routines, or campaign analysis with a high level of ownership and follow-through
• Comfortable representing the eCommerce and customer marketing team internally across Sales, Category Leadership, Finance, Marketing, agencies, and customer-facing partners
• High ownership mindset with strong attention to detail and follow-through; organized, proactive, and solution-oriented
• Balances accuracy with speed, flags risks early, and keeps stakeholders aligned

Benefits

• Performance-based bonus as provided by the plan terms and governing documents
• Coverage for employees (and their eligible dependents) through affordable access to healthcare, protection, and saving for the future, we offer plans tailored to meet you and your family’s needs
• Coverage for benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents
• Events, resources, and learning opportunities that inspire a physical, social, emotional, and financial well-being lifestyle for our employees and their families
• Physical - Medical, Prescription Drug, Dental, Vision, Screenings/Assessments
• Social - Paid Time Off, Company Holidays, Leave of Absence, Flexible Work Arrangements, Recognition, Training
• Emotional – Employee Assistance Program , Wellbeing Programs, Family Support Programs
• Financial – 401k, Life, Accidental Death & Dismemberment, Disability

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